The rapid growth in location-based services is driving mobile devices to adopt location technology.  Spurred in part by regulatory compliance and new revenue opportunities, more than 175 million smart phones equipped with GPS were produced in 2009 with an estimated 770 million to be produced annually by 2014.  Phones with GPS provide significant value to mobile users, as demonstrated by vehicle navigation, friend/child finder, and location-based search and advertising applications.  Yet, GPS has one major limitation; it does not work well indoors, if it works at all.  And studies have shown that more than 70% of mobile phone usage is indoors.

Loctronix offers a unique solution.  The company’s patented technology freely exploits existing signals from GPS, cellular, and digital TV to provide precise location information indoors without requiring additional infrastructure or adoption by wireless carriers.  Targeting chipmakers, device manufacturers, and network service providers as customers, the company will license SCP software components as a unified solution for indoor/outdoor positioning

The potential value of SCP technology to customers and end-users include:

  • Reliable, accurate indoor positioning – Meets desired 1 to 5 meter accuracy sought by location based service providers. More signals results in better and consistent performance.
  • Autonomous and networked operating modes – works both in and out of carrier network providing highly flexible location and navigation capability to GPS.
  • Enhanced capability without additional cost – can integrate with hybrid approaches or function stand-alone.
  • Software based solution – No custom chipsets are required and supports new signals through software upgrades.

The company is focusing on three emerging markets:  mobile device indoor navigation, fixed-wireless (e.g. femtocell) position and timing, smart-phone positioning, and personnel/asset tracking.  These markets comprise a potential annual demand for indoor positioning of more than one billion units and growing.